October Designer Collection Preview

Our October releases from your favorite designers feature festive florals, bold color palettes, and traditional fabric motifs. Check out everything arriving in shops this month from Lori Holt, My Mind’s Eye Inc., Lisa Audit and more!

Blissful Moments by Lisa Audit

Blissful Moments by Lisa Audit showcases her signature painterly style with wildflowers in endless meadows, dreamy toile, medallion, plaid, and dot prints. The soft, uplifting palette of cream, rouge, blush, honey, and dream creates timeless charm. Don’t miss the Blissful Moments panel, featuring inspiring messages like “Be Happy”, perfect for all of your heartfelt projects.

Denim & Daisy by Lori Holt

Denim & Daisy by Lori Holt of Bee in my Bonnet is a charming collection that pairs classic denim blues with cheerful daisy yellows in a fresh mix of prints that feel both timeless and playful. From floral motifs to vintage geometrics, Denim & Daisy captures the feeling of a sunny afternoon in denim overalls, planting flowers and tidying up the potting shod. Whether you’re sewing along to make the Fresh as a Daisy Quilt or adding a pop of color to your sewing room, these shades of blue and yellow are sure to brighten your day.

This collection is the second in the Lori Holt in Color series. Each release in this twice-yearly series will highlight a perfectly paired duo, celebrating every shade and tone in Lori’s signature style.

Hedgerow Haven by Amber Elliot

The Hedgerow Haven collection is a cottagecore dream come to life! Filled with florals, traditional plaids and stripes, and whimsical prints, these fabrics will transport you to the rural countryside and the coziness of an English cottage.

Moonlit Trellis by My Mind’s Eye

Moonlit Trellis by My Mind’s Eye features a dramatic palette of black and cloud, beautifully highlighting roses, other florals, grids, stripes, and speckle prints. Elegant and striking, this collection is perfect for bold quilting and sewing projects. Don’t miss the kaleidoscope cheater print, ideal for creating eye-catching, dramatic designs that make a statement in any project.

Story Land by Sarah Jane

I’m so thrilled to be releasing my first collection since 2020! Story Land was born from my passion for preserving imagination, literacy, creativity, and play in childhood. Story time for children is precious, and I wanted to create a collection that celebrates the magic that children experience and still need in this fast-paced, overscheduled, and digital world. Reading a fanciful story with a child or letting a child’s mind wander and imagine is not a waste of time, but actually builds confidence, connection, and skills children need now more than ever. It’s not just mermaids, unicorns, and dragons… it’s believing that hidden treasures can be discovered, life is an adventure filled with possibility, and that worlds can be created that don’t exist yet. So, when you’re tucking them in bed with stories of mermaids and dragons and unicorns and fairies, let this collection inspire us all that stories fuel our imaginations to what is possible… for both parents and children alike!

Designer Sarah Jane

Traditional 30’s by Lindsay Wilkes

Traditional 30’s by Lindsay Wilkes of The Cottage Mama was inspired by the heartwarming charm of vintage Americana feedsack fabrics with an added sweet, whimsical twist. You will find colorful florals, playful animal motifs and nostalgic prints in a full range of colors. Perfect for heirloom sewing, quilts, and handmade garments, each fabric reflects Lindsay’s signature blend of timeless style and storybook sweetness.

Where the Wild Flowers Are by Judi Madsen

Take a beautiful hike and step into a wild meadow with fun and whimsical flowers from Where the Wild Flowers Are. Judi’s newest collection shares her love of beautiful things, especially flowers. Each one of the elements in this fabulous fabric line have been hand and digitally drawn and beautifully colored with a new and unique color palette. The teals, pinks, and grays in the line work amazing together.