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Giving Back is Good for the Heart & Business
Quilt shops have always had generosity stitched into their story. Whether it’s donating handmade quilts to local shelters or partnering…
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The Art of the Shelf: Curating by Color & Collection
It’s easy to default to organizing fabric by manufacturer or size—but if you’re looking to shake things up and inspire…
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Free Patterns, Faster Turns: Use What You’ve Got to Move What You’ve Got
Let’s face it—fabric doesn’t move itself. And while discounts can make a dent, they’re not always the best long-term strategy.…
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Background Players, Big Impact: How to Sell More Batiks
In the world of quilting, not every star of the show is covered in florals or pops of color. Sometimes,…
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Beyond the Register: Building Community That Comes Back
What sets a good quilt shop apart from a great one? It’s not just the newest collections or the prettiest…
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Make It Memorable: Curating the In-Store Experience
We all know quilting is personal—but shopping for fabric can feel just the opposite if the in-store experience isn’t thoughtfully…
